How fast will I start getting calls from Google Ads?

Most campaigns start generating clicks within the first few days. Calls and appointment requests usually follow within the first two weeks, depending on your area and services. New London is a smaller market, which actually works in your favor — less competition means lower cost per click.

What's the difference between my ad budget and the management fee?

The management fee starting at $750/mo covers the work — building campaigns, writing ads, choosing keywords, monitoring performance, making adjustments. Your ad budget goes directly to Google and determines how often your ads show. You set that number and can change it anytime.

Can you target specific services like transmission repair or diesel work?

Yes. We build separate ad groups around each service you want to promote. If diesel repair is your highest-margin work, we can push that harder. If you want more oil change appointments to fill slow days, we can target that too.

What if I already ran Google Ads and it didn't work?

That's common with auto shops. Usually the issue is broad keyword targeting, no negative keywords filtering out junk traffic, or sending clicks to a page that doesn't convert. We'd audit what was set up before and rebuild it correctly.

Will my ads show to people outside the New London area?

Only if you want them to. We set geographic targeting based on how far people would realistically drive to your shop. For a community like New London, that might include nearby areas in Rusk County and parts of Gregg County. You decide the radius.

Google Ads Management · New London, TX

Google Ads for Auto Repair Shops in New London

Most auto repair shops that try Google Ads end up paying for clicks from people looking for AutoZone coupons. That's not advertising — that's a donation. We set up campaigns that target folks actually searching for brake jobs, oil changes, and check engine light diagnostics in the New London area.

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You're Paying for the Wrong Clicks

Here's what happens when an auto shop sets up Google Ads without knowing the platform. You bid on "auto repair" and your ad shows up for people searching "auto repair manual PDF" and "how to repair auto window myself." Every one of those clicks costs you money. None of them are customers.

The default settings in Google Ads are designed to spend your budget, not protect it. Broad match keywords, ads showing across the entire state, no negative keyword list. Google's happy to take your money whether or not you get a single phone call out of it.

We build campaigns around the services you actually want to book. Transmission work. AC repair. Brake replacements. And we make sure those ads only show to people near New London, Joinerville, Overton — the areas where someone would realistically drive to your shop.

Your Ad Is Only Half the Job

Getting someone to click your ad isn't the win. Getting them to call or book an appointment — that's the win.

If your ad sends people to a homepage with no clear service menu, no pricing info, and no way to schedule a drop-off, you just paid for a click that went nowhere. The landing page matters as much as the ad itself.

We make sure the page your ad points to has what a car owner actually needs: what you fix, what it costs, how to get on your schedule. Before and after photos of real work. Your ASE certifications front and visible. That's what turns a click into a truck pulling into your lot.

We Watch the Numbers So You Don't Have To

Running Google Ads isn't a set-it-and-forget-it situation. Keywords that worked last month stop performing. Competitors adjust their bids. Seasonal shifts change what people search for — nobody's Googling "AC repair" in January around Rusk County.

We monitor cost-per-click, cost-per-lead, which keywords are converting, and which ones are just burning through budget. If something's not working, we cut it. If something's producing calls, we put more behind it.

You get reports that actually make sense. Not a 30-page spreadsheet — a clear picture of how many leads came in and what you paid for them.

What This Costs

Google Ads management starts at $750/mo. That covers campaign setup, keyword research, negative keyword lists, ad copywriting, landing page direction, and ongoing management. Your actual ad spend with Google is separate — you control that budget directly.

If you need a proper website to send that traffic to, a full site starts at $1,500 and takes about a week. No point driving paid traffic to a page that doesn't convert.

And if your shop doesn't have a logo that looks professional on an ad, we can handle that too — starting at $500.