Do I need a new website before starting digital marketing?

Not always, but it helps. If your current site loads fine and clearly explains your practice areas, we can work with it. If it's outdated or missing key pages, a full website starting at $1,500 gets you something solid in about a week. We'll tell you straight up what you need.

How long before I start seeing calls from this?

Paid ads can start generating clicks within days. Actual phone calls usually follow within the first few weeks once we've dialed in the targeting. SEO takes longer — a few months to really build momentum. We run both together so you get short-term results while the organic rankings grow.

What if I only practice one area of law?

That actually makes targeting easier. Instead of spreading budget across five practice areas, we put everything behind the searches that matter for your one thing. Smaller focus usually means lower cost per lead.

Can I set a monthly budget cap?

Yes. You tell us the ceiling and we work within it. Ad spend is separate from our management fee, and you'll see exactly where every dollar goes. No mystery line items.

Is Facebook worth it for a law firm in a town this small?

Depends on your practice area. Family law and estate planning do well on Facebook because people share those posts. Personal injury or criminal defense? Search ads are usually a better fit. We'll recommend what makes sense for you specifically.

Digital Marketing · Van, TX

Digital marketing for lawyers in Van

You don't need more impressions. You need more people calling your office about a case. We build marketing plans for law firms that focus on actual consultations — not vanity metrics that look good in a report but don't pay your staff.

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$750 a month

That's what a real digital marketing plan costs. Starting at $750 a month for ads and SEO together. Not $5,000. Not some bloated retainer where half of it goes to "strategy meetings."

So why bring that up first? Because most lawyers in small towns like Van hear "digital marketing" and immediately think it's a big-firm expense. It's not. And the alternative — running your own Google Ads campaign for a few hundred bucks with no plan — usually ends with you turning the whole thing off after two months and deciding online marketing doesn't work.

It does work. It just has to be set up by someone who knows how legal searches actually happen.

Where your cases are coming from

Someone in Van Zandt County needs a lawyer. What do they do? They search. Maybe it's "family lawyer near me" or "car accident attorney Van TX" or something way more specific.

If your firm doesn't show up for those searches, you're invisible. And if you're only relying on your name being known around town — that works for some cases, sure. But there are people driving through Van on 110 every day who don't know you exist. People who just moved in near the school district. People who'd hire you tomorrow if they could find you.

We figure out which searches matter for your practice areas and put your firm in front of those people. Google Ads for the high-intent stuff. SEO for the longer game. Facebook if it makes sense for your specific situation. Not every channel works for every firm, and we're not going to push something just because it's easy to bill for.

What actually matters for law firms

Your practice areas need to be spelled out clearly so Google knows what you do. Attorney bios with real credentials — not a paragraph of fluff, but bar admissions, actual experience, the stuff that makes someone trust you before they pick up the phone.

A good contact form for consultations. Not twelve fields. Name, phone, what it's about. That's it.

And then the marketing has to point back to pages that do the convincing. Ads are just the first click. If someone lands on your site and it doesn't answer their question fast, that click was wasted money. We handle both sides — the traffic and the place it lands.

No six-month contracts

One of the biggest frustrations with marketing agencies is getting locked into a long commitment before you've seen a single result. We don't do that.

You'll know what we're running, what it costs, and what's happening. If the ads aren't bringing in consultations, we adjust. If a channel isn't working, we move the budget. Your money goes where it actually converts — not where it's convenient for us to park it.

For a law firm in Van, the budget doesn't need to be huge. The population's small, the competition is local, and the searches are specific. That's actually an advantage. Targeted beats broad every single time.